Saving lives together

From Facebook to ITV and Tinder, our partnerships help us reach millions of people, increase the number of blood and organ donors, and save and improve the lives of others.

Our partnerships are vital to our work, each one is unique and allows us to develop long term activity at both a regional and national level across England.

If you would like to become a partner of NHSBT, please email us at

450 new donors are needed to give blood everyday

Help us to encourage more people to give blood

On average 4,300 blood donations are needed every day to meet the needs of our hospitals.

To achieve this, we need to attract 140,000 new donors this year (2023) to replace those who can no longer donate for health or other reasons.

We also need to encourage more young people, aged 17- 35, to donate to ensure we have enough blood for the future.

Our partners help us keep blood donation at the forefront of people’s minds, reaching new audiences, and encouraging more people to be the giving type.

Why we need more Black heritage donors

This year (2023), we need 12,000 new blood donors of Black heritage to help the rising numbers of sickle cell patients who regularly need blood.

Well-matched blood for patients typically comes from blood donors from the same ethnicity.

Find out more about why we need more Black blood donors

Every day across the UK, someone dies waiting for an organ transplant

Help us encourage people to join the NHS Organ Donor Register

Around 7,000 people in the UK are waiting for a transplant, and every day, across the UK, someone who could have benefited from a transplant dies because there aren’t enough organ donors. 

While most people support organ donation, only a third of the population have joined the NHS Organ Donor Register.

We need everyone to register their decision, but we also need to reach people from all parts of society, to ensure the register is representative of the UK population.

Our partners help us reach millions of people, change perceptions of organ donation, and encourage people to register and talk about their decision with their families.

Talking to your loved ones about your decision gives them the certainty to support your decision at a difficult time.

Organ donation law in England

Organ donation in England has changed to an opt-out system to enable more people to save more lives.

This means that all adults agree to become organ donors when they die unless they have made it known that they do not wish to donate.

You still have a choice whether or not you want to be an organ donor, and you can register or change your decision at any time.

Whatever your decision, make sure you let your loved ones know, to give them the certainty they need to support it.

Become a partner

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